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SFM Blog

If Famous Historical Figures Had LinkedIn Profiles

Overview Imagine if historical figures had LinkedIn profiles—how would they present their skills, endorsements, and career achievements? By exploring this whimsical concept, we can gain insights into personal branding, networking, and career strategy. Let’s dive into the hypothetical LinkedIn profiles of some famous historical figures and see what we can learn from them. Leonardo da…
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Struggling With Your Lead Generation Ads?

Are you struggling to see results from your lead generation ads? You might be sabotaging your performance without even realizing it! Even the smallest missteps can significantly impact your ad campaign’s success. Here are the 5 common mistakes that could be holding you back and how to fix them: Not Fully Understanding Your Audience Understanding…
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Lead Generation: Fact Vs Fiction

In today’s digital age, online lead generation has become a cornerstone for businesses looking to expand their customer base and drive sales. However, with its rise, a plethora of myths and misconceptions have also emerged, often leading businesses astray. In this blog post, the team at SFM Marketing will debunk some of the most common…
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Digital Marketing Lessons from Cult Classics:

Movies and TV Shows Overview Cult classic movies and TV shows often gain a devoted fanbase and enduring popularity through unique and memorable marketing strategies. By analysing these strategies, we can extract valuable lessons for modern digital marketing. This blog explores how the unconventional and creative marketing tactics used for cult classics can inspire innovative…
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Lead Funnels Vs Google Ads

Online lead funnels and Google Ads are both powerful tools for generating leads and driving conversions. However, they have different strengths and advantages. Here are some of the key advantages of online lead funnels in comparison to Google Ads: Targeted Customer Journey: Lead funnels guide potential customers through a series of steps tailored to their…
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Lead Generation ROI

The return on investment (ROI) for an online lead generation campaign can vary widely based on several factors, including the industry, the quality of leads, the sales process, and the cost of the campaign. However, a good ROI for an online lead generation campaign typically ranges between 3:1 and 5:1. Different industries have different standards…
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Local Business Lead Generation

Why is digital lead generation important for your local business enquiries? Digital lead generation is crucial for local business enquiries for several reasons: Increased Visibility: Digital lead generation helps local businesses reach a wider audience beyond their immediate geographic location. Utilising online platforms allows businesses to be discovered by potential customers who are actively searching…
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What Makes A Good Enquiry From Lead Generation?

The experienced team at SFM Sales are here to provide high quality leads targetted to you preferred products and services, design to increase your visibility online and your sells. So what makes a good enquiry from lead generation? A good enquiry from lead generation is characterized by several key attributes that indicate the potential for…
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What Are Qualified Leads?

The team at SFM Sales are here to advice and inform you on what are online Qualified Leads and how can they make a difference to your sales processes? So what are Online Qualified Leads? Qualified leads are potential customers who have been evaluated and deemed more likely to make a purchase based on specific…
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What Questions Should You Ask When You’re Setting Up An Online Lead Generation Campaign?

Setting up an online lead generation campaign involves several critical steps to ensure its effectiveness and success. Here are key questions to ask: Campaign Objectives What are the primary goals of this lead generation campaign?Are you aiming to increase sales, build an email list, promote a new product, or gather market research data? Clearly defining…
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